What Cold Outreach is, who can use it, and how to launch your first sequence
Structured cold-outbound sequences sent from dedicated mailboxes.
Cold Outreach lets you run multi-step cold-email sequences to prospects who have not opted in yet. You connect dedicated sending mailboxes, import a list of leads, build a sequence of steps with waits between them, and launch. Laureo paces every send within enforced per-mailbox limits, spaces sends with jitter inside recipient business hours, and pauses any mailbox whose bounce rate climbs too high. Replies land back in your normal email inbox, where you triage them and promote the good ones into real CRM records.
Three different sending products — pick the right one.
Four sub-tabs cover the whole workflow.
Open Marketing in the sidebar and choose the Cold Outreach tab. Inside Cold Outreach, the workflow is organized into four sub-tabs:
Cold Outreach respects per-user ownership and your role.
Sequences and lead lists are owned by the person who creates them. Sales reps work the full author-run-triage loop on their own sequences and lists, and see replies only to their own sequences. Sales managers see and manage the sequences and lists owned by their team. Admins have organization-wide access and are the only role that can connect or disconnect sending mailboxes and edit organization-level outreach settings. Reps and managers see the Mailboxes tab as read-only.
The shortest path from zero to a launched sequence.