Multi-step outreach that stops the moment they reply.
Enroll contacts on a trigger, run a sequence of emails with delays and conditions, and the second someone replies, it stops for them. No scheduled send ever lands on top of a live conversation.
The outreach a team buys a standalone sequencer for, built into the CRM where the contact, the reply, and the deal already live.
A sequence is a series of steps
Lay the touches out once, enroll a contact, and the sequence runs the same path on its own. The whole lifecycle is four beats.
- 1EnrollBy hand or on a trigger
- 2Run the stepsEmails, delays, conditions
- 3Reply detectedLaureo reads the response
- 4Auto-stopNo further steps send
A step is an email, a delay before the next step, or a condition that branches on what the contact did. You set the days between touches.
- Email stepsThe message, the timing, and the follow-up live in one place.
- Delays between stepsFollow-ups land days apart instead of stacking in one hour.
- Conditions that branchA step routes the contact so the next touch only sends when it fits.
- Built once, reusedEvery enrolled contact follows the same path on their own clock.
- 1EmailDay 0First touchSendsOpensClicksReplies
- 2WaitDay 3Wait, no reply yet
- 3EmailDay 3Follow-upSendsOpensClicksReplies
- 4ConditionDay 6If opened, send a nudgeReply detected, sequence stopped
Enroll by hand or on a trigger
Drop a contact in yourself, or set a trigger so people join the moment a condition is met. Either way they start at step one.
- Manual enrollmentAdd a contact to a sequence straight from their record.
- Enrollment triggersContacts join on their own when a condition is met, no queuing by hand.
- Each on their own timelineThe delays you set apply per person, not per batch.
Sends, opens, clicks, and replies, per step
Every step reports its own sends, opens, clicks, and replies, so you can tell the message that earns the reply from the one that gets skipped and rewrite the weak step instead of guessing.
- Per-step numbersRead the sequence one touch at a time, not as a single blur.
- Find the weak stepCompare the steps to see which message to rewrite.
- On the same recordThe reply you read is the reply the pipeline sees.
Sequences wired into your workflows
Because a sequence runs on the same record as the rest of the CRM, the workflow builder can move contacts in and out of it as one step in a larger flow.
- Enroll from a workflowAn upstream step can drop a contact into a sequence on its own.
- React to engagementOpens, clicks, and replies are events your automations can read.
- One record, not two toolsOutreach and the CRM share the same contact and deal, nothing to copy.
This is the multi-step outreach a team reaches for a standalone tool like Apollo or Salesloft to run, kept on the record where your contacts and deals already live. The full depth of sequence building is on Business and Ultra.
Business from $108.33/mo billed annually. Pro from $58.33/mo billed annually ($69.99 month-to-month). Every plan starts with a 14-day free trial.
Sequence contacts, sends, and reply data are isolated to your workspace, and the AI never trains on or keeps your data.
See how we keep your data safeRelated Resources
- FeatureMarketing and CommunicationThe pillar that sequences belong to: the two-way inbox, campaigns, and the outreach that stops on a reply.
- FeatureSmart InboxThe two-way Gmail and Outlook inbox a sequence sends from, with every reply linked back to the record.
- FeatureTeam ChatFlag a hot reply to the team next to the deal, so a sequence handoff happens on the same record.
Frequently Asked Questions
Run outreach that knows when to stop
Multi-step sequences with delays and conditions, reply-detection auto-stop, and per-step reporting. Full Outreach Sequences on Business and Ultra.
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