What happens when a contact replies to a sequence?

The reply stops the sequence for that contact automatically. Laureo detects the response and removes the contact from the sequence, so no further scheduled steps go out. The person who replied only hears from a teammate next, never from the next queued email. This is the whole point of running outreach here instead of a spreadsheet of reminders.

How do contacts get into a sequence?

You can enroll contacts by hand, or set an enrollment trigger so people join a sequence when a condition is met. Once enrolled, each contact moves through the steps on their own timeline, with the delays you set between steps, until they reply or reach the end.

Can a sequence have waits and conditions, not just emails?

Yes. A sequence is a series of steps. A step can be an email, a delay before the next step, or a condition that branches on what the contact did, so a follow-up can go only to the people who did not open, click, or reply. That lets you space follow-ups out over days and only send the next touch when it still makes sense.

What does the per-step reporting show?

Each step reports sends, opens, clicks, and replies, so you can see which message in the sequence is doing the work and which one to rewrite. The numbers sit on the step itself, not in a separate analytics tool you have to reconcile.

Is this a built-in alternative to a standalone outreach tool?

It covers the multi-step outreach that teams reach for a tool like Apollo or Salesloft to handle, built into the CRM where your contacts and deals already live. Because it runs on the same record, a reply, an open, or a meeting shows up next to the deal instead of in a separate sequencer your CRM never sees.

Follow-up Sequences

Multi-step outreach that stops the moment they reply.

Enroll contacts on a trigger, run a sequence of emails with delays and conditions, and the second someone replies, it stops for them. No scheduled send ever lands on top of a live conversation.

The outreach a team buys a standalone sequencer for, built into the CRM where the contact, the reply, and the deal already live.

Start your 14-day trial

Steps

A sequence is a series of steps

Lay the touches out once, enroll a contact, and the sequence runs the same path on its own. The whole lifecycle is four beats.

1
Enroll
By hand or on a trigger
2
Run the steps
Emails, delays, conditions
3
Reply detected
Laureo reads the response
4
Auto-stop
No further steps send

A step is an email, a delay before the next step, or a condition that branches on what the contact did. You set the days between touches.

Email stepsThe message, the timing, and the follow-up live in one place.
Delays between stepsFollow-ups land days apart instead of stacking in one hour.
Conditions that branchSend the next touch only to the people who did not open, click, or reply.
Built once, reusedEvery enrolled contact follows the same path on their own clock.

Warm intro, 4 steps

Running on its own

Day 1Intro and one-line value68% open

Day 3Case study follow-up54% open

Day 6Connect on social

Day 9Direct ask with calendar link31% reply

Warm intro, 4 steps

Intro and one-line value68% open

Case study follow-up54% open

Connect on social

Direct ask with calendar link31% reply

Enrollment

Enroll by hand or on a trigger

Drop a contact in yourself, or set a trigger so people join the moment a condition is met. Either way they start at step one.

Manual enrollmentAdd a contact to a sequence straight from their record.
Enrollment triggersContacts join on their own when a condition is met, no queuing by hand.
Each on their own timelineThe delays you set apply per person, not per batch.

Reply stop

A reply stops the sequence, on its own

A spreadsheet of reminders fires the next email on top of a live reply. Laureo detects the response and stops the sequence for that contact on its own, so the next queued send never goes out.

Detected automaticallyNo one has to remember to pull a contact out by hand.
No collision with a live replyThe next step never lands on top of a real conversation.
Stops on unsubscribe and bounce tooAn unsubscribe or a hard bounce halts the remaining steps on its own, even ones already scheduled.
Replies sorted by intentOn Business and up, AI flags who is interested, who said not now, and who is out of office, so your team picks up the right ones first.
Handed back to a personThe contact leaves the sequence and your team takes it from there.

Analytics

Sends, opens, clicks, and replies, per step

Every step reports its own sends, opens, clicks, and replies, so you can tell the message that earns the reply from the one that gets skipped and rewrite the weak step instead of guessing.

Per-step numbersRead the sequence one touch at a time, not as a single blur.
Reply and click lead, not opensEvery rate is measured against sends, and reply and click come first because machine prefetch inflates raw open counts. The numbers you optimize on are the honest ones.
Find the weak stepCompare the steps to see which message to rewrite.
On the same recordThe reply you read is the reply the pipeline sees.

Warm intro, 4 steps

Running on its own

Day 1Intro and one-line value68% open

Day 3Case study follow-up54% open

Day 6Connect on social

Day 9Direct ask with calendar link31% reply

Warm intro, 4 steps

Intro and one-line value68% open

Case study follow-up54% open

Connect on social

Direct ask with calendar link31% reply

Automation

Sequences wired into your workflows

Because a sequence runs on the same record as the rest of the CRM, the workflow builder can move contacts in and out of it as one step in a larger flow.

Enroll from a workflowAn upstream step can drop a contact into a sequence on its own.
React to engagementOpens, clicks, and replies are events your automations can read.
One record, not two toolsOutreach and the CRM share the same contact and deal, nothing to copy.

This is the multi-step outreach a team reaches for a standalone tool like Apollo or Salesloft to run, kept on the record where your contacts and deals already live. The full depth of sequence building is on Business and Ultra.

Business+Full Follow-up Sequences are on Business and up.

Business from $166.66/mo billed annually. Pro from $83.33/mo billed annually ($99.99 month-to-month). Every plan starts with a 14-day trial for $2.99, credited to your first month.

Security

Sequence contacts, sends, and reply data are isolated to your workspace, and the AI never trains on or keeps your data.

See how we keep your data safe

Related Resources

Frequently Asked Questions

Run outreach that knows when to stop

Multi-step sequences with delays and conditions, reply-detection auto-stop, and per-step reporting. Full Follow-up Sequences on Business and Ultra.

Start your 14-day trial

14-day trial for $2.99, credited to your first month. Cancel any plan at any time before the end of your billing cycle, no contract fees, no 30-day notice, no penalties.

Multi-step outreach that stops the moment they reply.

Enroll contacts on a trigger, run a sequence of emails with delays and conditions, and the second someone replies, it stops for them. No scheduled send ever lands on top of a live conversation.

The outreach a team buys a standalone sequencer for, built into the CRM where the contact, the reply, and the deal already live.

A sequence is a series of steps

Lay the touches out once, enroll a contact, and the sequence runs the same path on its own. The whole lifecycle is four beats.

1
Enroll
By hand or on a trigger
2
Run the steps
Emails, delays, conditions
3
Reply detected
Laureo reads the response
4
Auto-stop
No further steps send

A step is an email, a delay before the next step, or a condition that branches on what the contact did. You set the days between touches.

Email stepsThe message, the timing, and the follow-up live in one place.
Delays between stepsFollow-ups land days apart instead of stacking in one hour.
Conditions that branchSend the next touch only to the people who did not open, click, or reply.
Built once, reusedEvery enrolled contact follows the same path on their own clock.

Enroll by hand or on a trigger

Drop a contact in yourself, or set a trigger so people join the moment a condition is met. Either way they start at step one.

Manual enrollmentAdd a contact to a sequence straight from their record.
Enrollment triggersContacts join on their own when a condition is met, no queuing by hand.
Each on their own timelineThe delays you set apply per person, not per batch.

A reply stops the sequence, on its own

A spreadsheet of reminders fires the next email on top of a live reply. Laureo detects the response and stops the sequence for that contact on its own, so the next queued send never goes out.

Detected automaticallyNo one has to remember to pull a contact out by hand.
No collision with a live replyThe next step never lands on top of a real conversation.
Stops on unsubscribe and bounce tooAn unsubscribe or a hard bounce halts the remaining steps on its own, even ones already scheduled.
Replies sorted by intentOn Business and up, AI flags who is interested, who said not now, and who is out of office, so your team picks up the right ones first.
Handed back to a personThe contact leaves the sequence and your team takes it from there.

Sends, opens, clicks, and replies, per step

Every step reports its own sends, opens, clicks, and replies, so you can tell the message that earns the reply from the one that gets skipped and rewrite the weak step instead of guessing.

Per-step numbersRead the sequence one touch at a time, not as a single blur.
Reply and click lead, not opensEvery rate is measured against sends, and reply and click come first because machine prefetch inflates raw open counts. The numbers you optimize on are the honest ones.
Find the weak stepCompare the steps to see which message to rewrite.
On the same recordThe reply you read is the reply the pipeline sees.

Sequences wired into your workflows

Because a sequence runs on the same record as the rest of the CRM, the workflow builder can move contacts in and out of it as one step in a larger flow.

Enroll from a workflowAn upstream step can drop a contact into a sequence on its own.
React to engagementOpens, clicks, and replies are events your automations can read.
One record, not two toolsOutreach and the CRM share the same contact and deal, nothing to copy.

Business+Full Follow-up Sequences are on Business and up.

Business from $166.66/mo billed annually. Pro from $83.33/mo billed annually ($99.99 month-to-month). Every plan starts with a 14-day trial for $2.99, credited to your first month.

Security

Sequence contacts, sends, and reply data are isolated to your workspace, and the AI never trains on or keeps your data.

See how we keep your data safe

Run outreach that knows when to stop

Multi-step sequences with delays and conditions, reply-detection auto-stop, and per-step reporting. Full Follow-up Sequences on Business and Ultra.

14-day trial for $2.99, credited to your first month. Cancel any plan at any time before the end of your billing cycle, no contract fees, no 30-day notice, no penalties.