Looking for a Typeform HubSpot integration?
Typeform builds the form, and its HubSpot integration maps each question to a HubSpot property so the answers sync across. A Laureo form is built inside the CRM on every plan: you map each field to a contact or company field in the form editor, so there is no second product to keep in step.
How does the Typeform HubSpot integration work?
The Typeform HubSpot integration maps each Typeform question to a HubSpot property, then syncs every response to HubSpot, where it can create or update a contact, a company or a deal, fill out a HubSpot form or add the person to a contact list. You build the form in Typeform, the record lives in HubSpot, and the question map joins the two.
A Laureo form works the other way round: it is built inside the CRM, so a submission creates the company and the contact itself, counts toward the contact's built-in engagement score and can start a workflow, on every plan.
| Step | Typeform with HubSpot | Laureo |
|---|---|---|
| Build the form | In Typeform, from 100 responses a month on Basic | Forms inside the CRM, on every plan |
| Get the answer into the CRM | A question to property map syncs each response to HubSpot | Each answer fills the contact or company field it maps to, on submit |
| Follow up | The Typeform Contacts & Automations add-on, or in HubSpot | Campaigns on every plan, Follow-up Sequences on Business and Ultra |
| Keep it running | Two products and the map between them | One product, with the field map in the form editor |
Does Typeform have a CRM?
Not a full one: the Typeform Contacts & Automations add-on stores up to 25,000 contacts and automates follow-up emails, and Typeform says most teams with complex setups still use it alongside a CRM. Laureo is the CRM itself, with forms on every plan and unlimited contacts on all plans.
Contacts & Automations is included only in Growth Flow, at $266 a month billed yearly or $379 monthly, and is an add-on from $25 a month on Plus and above; Free and Basic cannot add it.
How much does Typeform cost?
Typeform Basic costs $28 a month billed yearly or $39 monthly for 1 user and 100 responses a month, Plus is $56 or $79 with 3 users and 1,000 responses, and Business is $91 or $129 with 5 users and 10,000 responses. The contact hub and email follow-ups cost more on top: the Contacts & Automations add-on from $25 a month, or Growth Flow at $266 a month billed yearly.
On Laureo the form, the contact, the campaign and the invoice sit in one plan, with unlimited contacts on all plans and no add-on for follow-up email.
Why Laureo wins against Typeform
- One plan and one bill cover your CRM, inbox, email campaigns, booking pages, and quotes and invoices, so you stop paying for separate tools.
- Unlimited contacts and companies on every plan, with no contact tiers to outgrow.
- Email campaigns are built in on every plan, with unlimited contacts on all plans.
Laureo vs Typeform, in short
Where the answer lands
LaureoOn the contact and company fields it maps to, the moment the form is submitted.TypeformIn Typeform, then in a CRM through an integration that maps each question to a property.The contact list
LaureoUnlimited contacts on all plans.TypeformUp to 25,000 contacts in the paid Contacts & Automations add-on.After the form
LaureoCampaigns, booking pages, quotes and invoices on every plan.TypeformFollow-up emails in an add-on, with deals and scheduling in other products.
What you actually pay
Every Laureo plan carries the CRM, email campaigns, automation and invoicing, and Business and Ultra add the help desk and team chat. Here is how the entry price lines up against Typeform.
Pro, billed annually ($99.99 month-to-month)
Forms, the CRM, email campaigns, booking pages, quotes and invoices on every plan, with unlimited contacts on all plans, so form answers reach the contact and company fields they map to, in the same CRM as your deals and invoices.
Basic is $28 a month billed yearly ($39 monthly) for 1 user and 100 responses a month. The contact hub and follow-up emails are the Contacts & Automations add-on, from $25 a month and not on Free or Basic, or come with Growth Flow at $266 a month billed yearly.
Competitor pricing as of the verified date above. Check their site for current rates.
What is included, side by side
A check means it is on a plan; the note under a feature names the plan when only a higher plan has it. “Add-on” means a paid add-on, bought separately. “Coming soon” means it is announced but not available yet. A line means it is not available.
| Feature | Laureo | Typeform |
|---|---|---|
| Forms that create the CRM contactOn every Laureo plan; Typeform sends answers to a CRM through an integration, such as its HubSpot integration, which maps each question to a HubSpot property | Included | Add-onAvailable as an add-on |
| Contacts storedUnlimited contacts on all plans on Laureo; Typeform Contacts & Automations is a paid add-on that stores up to 25,000 total contacts | Included | Add-onAvailable as an add-on |
| Follow-up emails to form leadsLaureo campaigns go out on every plan, with Follow-up Sequences on Business and Ultra; Typeform follow-ups run in Contacts & Automations, from $25 a month on Plus and above, or in Growth Flow | Included | Add-onAvailable as an add-on |
| Sales pipeline and dealsTypeform sends deal details to the pipeline of a CRM such as HubSpot or Pipedrive | Included | Not available |
| Booking pagesTypeform schedules appointments through Calendly | Included | Not available |
| Quotes and invoicesLaureo quotes and invoices on every plan and takes card payments on Business and Ultra; Typeform hands the deal to a CRM | Included | Not available |
| Export your responsesLaureo data export has no limit on any plan; Typeform downloads responses as XLSX or CSV | Included | Included |
| Cancel when you chooseLaureo is month to month on any plan and cancels in the app; a Typeform cancellation takes effect at the end of the prepaid period | Included | Included |
Every tool in Laureo
The table covers the rows that matter against Typeform. Here is the whole Laureo toolset, by name. The pricing page shows which plans include each one.
Marketing & Communication
Deals & Revenue
- Quotes & Invoices
- Booking Pages
- Deal Rooms
Customer Support
- Tickets & Help Desk
- Knowledge Base
- Public Help Center
- Feedback
- Live Chat
- AI Customer Support Agent (add-on)
Automation
Why teams move from Typeform to Laureo
- The form is part of the CRMA Laureo form creates the company and the contact itself, and you map each field to a contact or company field in the form's own editor, with no sync between two products. Typeform's HubSpot integration maps each question to a HubSpot property and syncs the answers across.
- Every lead keptUnlimited contacts on all plans, so a busy form never fills a contact store. Typeform Contacts & Automations stores up to 25,000 total contacts.
- Follow-up in the planCampaigns go out on every plan and Follow-up Sequences on Business and Ultra. Typeform sells follow-up emails in Contacts & Automations, from $25 a month on Plus and above.
- Scoring and lead routing built inEach submission creates a company and a scored contact, the form can route the lead to one rep or a round robin, and it can start a workflow. Spam is kept aside and never counted.
- The sale after the formBooking pages, quotes and invoices are on every plan. Typeform hands deals to a CRM such as HubSpot or Pipedrive and scheduling to Calendly.
Typeform's AI, and Laureo's agent roster
Typeform builds forms with AI from Basic and analyzes form performance with AI on Business; Laureo includes monthly AI credits on every plan for the assistant, the agents and email drafting, all working on the records the form fills.
Laureo runs named agents instead. They work in the background and share one pool of monthly AI credits with no per-conversation fees. By default, every agent except Ticket Triage asks before it changes anything, and each comes with every plan; Ticket Triage comes with Ultra.
- Lead Router reads each new form lead, drafts a first reply and proposes an owner and a follow-up task.
- Deal Follow-Up flags deals that have gone quiet and drafts the next follow-up.
- Duplicate Guard checks each new company for a duplicate and proposes the merge.
- Quote Follow-Up drafts a follow-up when a client opens a quote without accepting it.
- Inbox Clerk turns email from your contacts into CRM work, such as a task, a ticket or a deal link.
- Ticket Triage sorts each new customer ticket and finds the matching help article, on the Ultra plan.
Your data stays yours. Every record is isolated to your workspace, and the AI never trains on or keeps your data.
Related Resources
- AlternativeTypeform alternativeA Typeform alternative where each form answer becomes a scored CRM contact, with campaigns and invoices on every plan and surveys on Business and Ultra.
- ComparisonLaureo vs CalendlyA scheduling product priced per host seat, with round-robin on Teams and the deal record left to another CRM.
- ComparisonLaureo vs SurveyMonkeyA survey platform priced per user, with a 3 user minimum on team plans, a yearly response cap and CRM integrations such as Salesforce on Enterprise.
- ComparisonLaureo vs GoHighLevelAn agency toolkit built to white-label and resell to clients, where the flat price climbs once AI agents, calling, and texting are added on top.
- ComparisonBrowse every CRM comparisonSee how Laureo stacks up against the other CRMs you are weighing.
- ComparisonPart of the CRM Buyers GuideHow to choose a CRM in 2026: what to look for, pricing models, and the field.
- PricingEvery plan, what is included, and the monthly AI credits.
- BlogConnected Data Beats Bolted-On AI: Why One Database MattersThe AI's draft quality is a function of what the AI can see. Stitched-together SaaS means stitched-together context.
Laureo vs Typeform FAQs
Common questions about choosing between Laureo and Typeform
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