CRM Glossary

What is Funnel?

A visual model of the buyer journey from initial awareness to closed deal. Each stage of the funnel narrows as prospects drop off, helping identify where your sales process needs improvement.

Related terms

Forecast
A prediction of future revenue based on the deals currently in your pipeline, their stages, and win probabilities. Forecasts help sales leaders plan headcount, set quotas, and...
GDPR
General Data Protection Regulation. A European Union privacy law that governs how businesses collect, store, and process personal data. GDPR grants individuals rights to...

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