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  3. Laureo vs Folk
Folk alternative

A better alternative than Folk

Folk is a clean contact CRM with a great LinkedIn capture extension and AI that tidies your contact data. No tickets, scheduler, quotes, invoicing, or payments. Laureo runs all of that today, with a library of agent templates plus a co-pilot that acts on your real records through an approval queue.

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Verified June 2026As of June 2026, Folk locks email sequences, deal management, dashboards, and API access to Premium at $48/seat/mo (folk.app/pricing, accessed 2026-06-17).In spring 2026 Folk shipped Auto-fill AI (Apr 29) and AI Fields (Mar 17) that update the contact record on their own, plus email and sequence scheduling (Apr 14) and a Fireflies meeting-notes integration (Apr 21) (folk.app/changelog, accessed 2026-06-17).Folk runs its AI on per-member monthly credit allowances (Workflow Assistant up to 10,000/mo, Research 200/mo, Magic Fields, enrichment), not per-conversation pricing (folk.app/pricing, accessed 2026-06-17).
At a glance

Laureo vs Folk, in short

  • Contact book vs whole business

    LaureoOne platform for your whole sales process and operations: pipeline, tickets, scheduling, quotes, invoicing, payments, surveys, and marketing in one plan.
    FolkClean contact CRM, but support, billing, and scheduling come from other tools.
  • No Premium tax

    LaureoSequences, dashboards, the API, and deal management ship on every plan.
    FolkThose unlock only on Premium at $48/seat/mo.
  • Agents on your whole business vs AI on the contact record

    LaureoA library of agent templates plus a co-pilot act on your real records across sales, service, and billing through an approval queue.
    FolkAuto-fill AI and AI Fields update the contact record on their own, but the AI stops at the contacts Folk holds.
  • AI in the plan vs on credit allowances

    LaureoAI is included on the plan as a share of your budget, with no per-action fees, so costs stay predictable.
    FolkWorkflow, Research, Magic Field, and enrichment credits are allotted per member each month.
Pricing

What you actually pay

One Laureo plan covers the whole stack. Here is how the entry price lines up against Folk.

Laureo
$83.33/mo

Pro, billed annually ($99.99 month-to-month)

One plan, one platform for your whole sales process and operations: pipeline, support tickets, a knowledge base, scheduling, quotes, invoicing, payments, marketing campaigns, team chat, and a library of agent templates plus a co-pilot that act on your real records, with prices listed in dollars.

Folk
$24/seat/moto start

Standard is $24/seat/mo billed annually, but sequences, deal management, dashboards, and API access only unlock on Premium at $48/seat/mo. AI enrichment and Magic Field credits are metered per workspace on top.

Competitor pricing as of the verified date above. Check their site for current rates.

Feature comparison

What is included, side by side

A check means it is on the plan. “Add-on” means it costs extra or lives on a higher tier. A line means it is not available.

FeatureLaureoFolk
AI agents that act on a schedule across the businessLaureo ships a library of agent templates plus a co-pilot that act on your real records (deals, quotes, invoices, tickets) through an approval queue. Folk now runs continuous assistants and Auto-fill AI, but they only tidy and enrich the contact recordIncludedNot available
AI included, no separate add-onFolk meters enrichment and Magic Field credits per workspace each monthIncludedAdd-onAvailable as an add-on
Predictable AI pricing (generous monthly budget)Folk gives Standard 500 enrichment and 2,000 Magic Field credits a month, Premium 1,000 and 5,000IncludedNot available
Contact managementIncludedIncluded
Pipeline managementIncludedIncluded
Two-way email sync (Gmail and Outlook)IncludedIncluded
Broadcast email campaigns (A/B and segmentation)Folk sends broadcast campaigns on Standard but has no A/B testing, and sends are capped per seat each monthIncludedIncluded
Outbound email sequencesFolk sequences are Premium-only at $48/seat/mo; Laureo runs sequences on its campaign follow-up engineIncludedAdd-onAvailable as an add-on
Workflow automation with branchingFolk Workflow Assistant only sends email on record changes; no branching or round robinIncludedNot available
Support ticketsIncludedNot available
Knowledge base for your customersIncludedNot available
Surveys (NPS and CSAT)IncludedNot available
Public booking pages and schedulerFolk has no native schedulerIncludedNot available
Quotes and CPQFolk has no native quotingIncludedNot available
Invoicing and paymentsFolk has no native invoicing or paymentsIncludedNot available
Multi-currency billingLaureo quotes and invoices in 48 currenciesIncludedNot available
Weighted forecasting and quotasFolk has no weighted forecast, which its own reviewers flagIncludedNot available
Custom fieldsIncludedIncluded
Public API and outbound webhooksFolk API access is Premium-only; Laureo ships a public REST API and outbound webhooks on every planIncludedAdd-onAvailable as an add-on
Contact enrichmentIncluded on every Laureo plan; Folk meters enrichment credits per workspaceIncludedAdd-onAvailable as an add-on
Built-in team chat and Deal RoomsLaureo has native in-app chat plus internal chat on each deal; Folk leans on a separate Slack subscriptionIncludedNot available
Phone, SMS, and WhatsAppPhone and SMS are a paid add-on on Laureo; Folk syncs WhatsApp conversations natively but has no phone or SMSAdd-onAvailable as an add-onAdd-onAvailable as an add-on
Native LinkedIn capture extensionFolk folkX captures from LinkedIn, Sales Navigator, X, and Gmail; Laureo has no browser extensionNot availableIncluded
Dedicated cold-outbound engine (own mailboxes, managed ramp, send caps)Laureo Ultra runs cold outbound on dedicated mailboxes with managed ramp, per-mailbox pacing, and enforced send caps; replies land in your inbox under a Cold filter. Folk sends light email sequences (Premium-only) but has no dedicated cold-outbound sendingIncludedNot available
Why teams switch

Why teams move from Folk to Laureo

  • The whole stack, not just contactsTickets, knowledge base, surveys, scheduling, quotes, invoices, payments, and team chat are built in. Folk leaves them to other tools.
  • A real service desk, not just a contact bookA three-pane Service inbox with per-priority SLA targets and macros, an AI agent that drafts replies for human approval with a signed resolution log, a branded Help Center, and an answer bot grounded only in your verified knowledge base that hands off to a person when it is unsure. Folk has no support surface at all.
  • Agents that act across the whole businessA library of agent templates plus a co-pilot chase stale deals, re-engage quiet leads, dedupe records, watch for churn, draft a quote, send an invoice, book a meeting, or resolve a ticket, all on your real records and through an approval queue you control. Folk Auto-fill AI and its assistants act only on the contact record they hold.
  • Real workflow automationBranch on record changes, opens, or time, assign by round robin, update fields, create tasks, and call a webhook. Folk only sends one email on a record change.
  • Predictable AI costAI is included on the plan as a share of your budget with no per-action fees, so costs stay predictable. Folk runs its AI on per-member monthly credit allowances (Workflow Assistant, Research, Magic Fields, enrichment), so heavy weeks run dry.
  • No Premium tax on the basicsCampaigns, sequences, dashboards, the API, and deal management ship on every plan. Folk locks most of those behind Premium at $48/seat/mo.
  • Forecasting and goals built inWeighted pipeline, quotas, leaderboards, goals, and revenue rollups ship with the CRM. Folk has no weighted forecast.
AI agents

Folk's AI, and Laureo's six agents

Folk's AI

Folk now runs continuous assistants (Workflow, Research, Follow-up, Recap) plus Auto-fill AI and AI Fields that enrich and clean the contact record on their own, all on per-member monthly credit allowances. That AI stops at the contacts Folk holds: it tidies records and drafts email. Laureo's agent templates and co-pilot act across the whole business, drafting a quote, sending an invoice, booking a meeting, or resolving a ticket on your real records, through an approval queue you control and included on the plan.

Laureo runs six named agents instead. They work in the background, come with every plan, and share one monthly usage budget with no per-conversation fees.

  • Sales Pipeline Agent flags stalled deals and queues the next follow-up.
  • Outreach Agent surfaces leads that have gone quiet.
  • Data Steward cleans duplicates and fills missing fields.
  • AR & Quote Chaser chases overdue invoices and expiring quotes.
  • Customer Success Agent watches accounts for churn risk.
  • Inbox Reviewer drafts two reply options for each inbound email.
Approvals
3 pending
SP
Sales PipelineNeeds review
Send follow-up to Priya Nair about the Q3 pilot scope
Drafted reply confirms station coverage and proposes a Tuesday check-in.
ApproveEdit
IR
Inbox ReviewerNeeds review
File 3 vendor invoices to Billing
Queued
Nothing leaves your workspace until you approve it.
SPSales PipelineNeeds review
Send follow-up to Priya Nair about the Q3 pilot scope
Drafted reply confirms station coverage and proposes a Tuesday check-in.
ApproveEdit
Nothing leaves your workspace until you approve it.
SPSales PipelineNeeds review
Send follow-up to Priya Nair about the Q3 pilot scope
Drafted reply confirms station coverage and proposes a Tuesday check-in.
ApproveEdit
Nothing leaves your workspace until you approve it.
Security

Every record is isolated to your workspace, there is a full history of who changed what, files are scanned for viruses before they are stored, and the AI never trains on or keeps your data.

See how we keep your data safe

Related Resources

  • ComparisonBrowse every CRM comparison·See how Laureo stacks up against the other CRMs you are weighing.
  • ComparisonPart of the CRM Buyers Guide·How to choose a CRM in 2026: what to look for, pricing models, and the field.
  • Pricing·Every plan, what is included, and the monthly AI budget.
  • BlogHow Much Does a CRM Cost? 2026 Pricing Guide·Most small teams should budget $30-80 per user per month for CRM in 2026. Here is how the four pricing models, hidden add-ons, and AI billing shapes change that number.

Laureo vs Folk FAQs

Common questions about choosing between Laureo and Folk

For most teams, yes. Folk is a clean contact CRM with great LinkedIn capture, and its AI now enriches and cleans the contact record on its own. Laureo covers that and adds tickets, a knowledge base, surveys, scheduling, quotes, invoicing, payments, branching automation, team chat, and a library of agent templates plus a co-pilot that act on your real records in one plan. What Folk does that Laureo does not: the folkX browser extension and native WhatsApp sync.
Folk has real momentum here. In spring 2026 it shipped Auto-fill AI and AI Fields that update the CRM on their own, alongside continuous assistants for follow-up, research, and recaps, all running on per-member monthly credit allowances. But Folk's AI stops at the contact record it holds: it tidies data and drafts email. Laureo's agent templates and co-pilot act across the whole business, drafting a quote, sending an invoice, booking a meeting, or resolving a ticket on your connected records, through an approval queue you control and included on the plan.
No. Folk has no ticket queue, knowledge base, surveys, native scheduler, or quotes, invoicing, and payments. Laureo ships all of those, so a Folk team still needs separate tools for support, booking, and billing.
Folk sends broadcast campaigns but has no A/B testing, and multi-step sequences are Premium-only. Laureo ships broadcast campaigns with A/B testing and segmentation, plus sequences on the same engine, on every plan.
Not today. The folkX extension is a real Folk strength, capturing contacts from LinkedIn, Sales Navigator, X, and Gmail. Laureo focuses on the rest of the stack, with two-way email and calendar sync that logs activity on its own. If LinkedIn is where most of your contacts come from, that is a point in Folk's favor.
Laureo is an AI-first CRM that cuts manual data entry. Email syncs both ways, calendar events sync on their own, and meeting notes attach to the right record, so there is almost nothing to log. On top of that, six built-in scheduled agents work in the background to flag stale deals, surface leads that have gone quiet, clean up duplicate data, chase overdue invoices, watch for churn risk, and triage your inbox. It all comes with the CRM, email campaigns, automation, and invoicing in one plan from $83.33/mo billed annually.
Pro starts at $83.33/mo billed annually ($99.99 month-to-month) for one user. Business is $166.66/mo billed annually for two users, and Ultra is $249.99/mo billed annually for advanced needs. Business and higher include the full toolset apart from the Ultra-only AI support agents; Pro covers the everyday CRM workflow, with seven of the more advanced tools (support, knowledge base, surveys, team chat, goals, deal rooms, and multi-step follow-up sequences) reserved for Business+. Cold Outreach, the dedicated cold-outbound module with its own sending mailboxes and managed ramp, and the two AI support agents (the autonomous resolution agent and the embeddable answer-bot) are exclusive to Ultra. Every plan includes the six built-in scheduled agents and a monthly AI usage budget. No per-contact email billing and no per-conversation AI fees.
Yes. Every plan comes with a 14-day trial with full access to every feature, including the AI agents, email campaigns, support tickets, and invoicing.
Yes. Laureo imports from a CSV with smart field mapping for contacts, companies, deals, and activities, with presets for 25+ common CRMs. Most migrations finish in under an hour, and there are step-by-step guides for HubSpot, Salesforce, and Pipedrive.
Laureo is built for teams of 1 to 50. Pro fits freelancers and solo operators, while Business and Ultra add seats, shared pipelines, role-based permissions, and team chat as you grow.
Yes. Laureo syncs email both ways with Gmail and Outlook, so messages log to the right contact and deal automatically. Calendar events and meeting notes sync too, with no manual entry.

Stop logging. Start selling.

Move your Folk data over, switch on your AI agents, and watch the busywork disappear.

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14-day trial for $2.99, credited to your first month. Cancel any plan at any time before the end of your billing cycle, no contract fees, no 30-day notice, no penalties.