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  3. Laureo vs Keap
Keap alternative

A better alternative than Keap

Keap is a marketing-automation suite: campaigns, funnels, and a contact database. Laureo runs that same pipeline and automation on one platform, then adds a full support desk and AI agents that act on your records through an approval queue, all priced per workspace.

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Verified June 2026As of June 2026, Keap is a single plan at $299/mo month-to-month ($249/mo billed annually) for two users and about 1,500 contacts, with the price climbing as your list grows (source: keap.com/pricing, verified 2026-06-04).Keap requires a mandatory onboarding fee starting at $500 before you begin, on top of the plan price (source: keap.com onboarding terms, verified 2026-06-04).Laureo reconcile 2026-06-17: Laureo now ships a redesigned Service suite (three-pane ticket inbox with per-priority SLA targets and macros, a branded Help Center, an Ultra answer-bot grounded only in verified articles with agent-assist that drafts replies for approval, and CSAT/NPS/CES feedback), and AI that acts on real records via an approval queue under a monthly budget.
At a glance

Laureo vs Keap, in short

  • Start the same day

    Laureo14-day trial of every feature; import and send the same day, with no onboarding fee.
    KeapKeap requires a one-time onboarding fee starting at $500 before you begin.
  • Whole stack vs marketing only

    LaureoCRM, campaigns, tickets, knowledge base, surveys, team chat, and AI agents in one plan.
    KeapStrong on campaigns and e-commerce, but no tickets, knowledge base, surveys, or chat.
  • Priced per workspace vs per contact

    LaureoOne workspace price with no per-contact charge.
    KeapPriced by contact tier, so cost climbs with list size, plus $39 per extra seat.
  • Agents that act vs a writing copilot

    LaureoA roster of agent templates and a co-pilot that act on your records through an approval queue.
    KeapAI that writes copy and suggests workflows only when you prompt it.
Pricing

What you actually pay

One Laureo plan covers the whole stack. Here is how the entry price lines up against Keap.

Laureo
$83.33/mo

Pro, billed annually ($99.99 month-to-month)

One plan, one platform for your whole sales process and operations: pipeline, email campaigns, automation, tickets, knowledge base, invoicing, booking, team chat, and a library of AI agents plus a co-pilot that acts on your records through an approval queue, with no setup fee.

Keap
$299/moto start

Covers two users and about 1,500 contacts ($249/mo billed annually). Extra seats are $39 each, pricing is by contact tier, and a one-time onboarding fee starting at $500 applies up front.

Competitor pricing as of the verified date above. Check their site for current rates.

Feature comparison

What is included, side by side

A check means it is on the plan. “Add-on” means it costs extra or lives on a higher tier. A line means it is not available.

FeatureLaureoKeap
AI agents that act on your recordsLaureo ships a library of agent templates plus a co-pilot that drafts, updates records, and queues actions for your approval; Keap AI writes copy and suggests workflows only when you prompt itIncludedNot available
AI included, no separate add-onKeap AI is content generation and workflow suggestions; Laureo adds agents that work on the pipeline through an approval queueIncludedIncluded
Predictable AI pricing (monthly budget)Laureo includes AI in your plan under a monthly budget with no per-action fees; bring your own model key if you preferIncludedNot available
Contact and company managementIncludedIncluded
Pipeline managementIncludedIncluded
Two-way email sync (Gmail and Outlook)IncludedIncluded
Broadcast email campaigns (A/B and segmentation)Both ship broadcast campaigns; Keap Campaign Builder is its 20-year-mature strengthIncludedIncluded
Outbound email sequencesLaureo runs sequences on its campaign follow-up engine; Keap runs them in Campaign BuilderIncludedIncluded
Workflow automationIncludedIncluded
Support tickets with SLA targets and macrosLaureo has a three-pane Service inbox (queue, thread, customer context) with per-priority SLA targets and macros; Keap has no native ticketing, so teams add a separate help deskIncludedNot available
Knowledge base / branded Help CenterKeap has no customer knowledge base; Laureo publishes a branded Help CenterIncludedNot available
AI agent-assist and answer-bot for support (Ultra)On Ultra, Laureo drafts support replies for your approval with a signed resolution log and runs an answer-bot grounded only in your verified Help Center articles that hands off to a human when unsure; Keap has no support tooling at allAdd-onAvailable as an add-onNot available
Surveys (CSAT, NPS, CES)Keap teams route surveys to a separate tool; Laureo gathers CSAT on resolve plus NPS and CESIncludedNot available
Quotes and invoicingIncludedIncluded
Public booking pages and schedulerKeap Appointments is basic; Laureo adds round-robin and resource bookingIncludedIncluded
Multi-currency billingLaureo quotes and invoices in 48 currencies; Keap uses one base currency per accountIncludedNot available
Contact enrichmentLaureo includes contact enrichment on every plan and provides the data; Keap has no native enrichmentIncludedNot available
Public API and outbound webhooksBoth expose an API; Laureo ships a public REST API and outbound webhooksIncludedIncluded
Built-in team chat and Deal RoomsLaureo has native in-app chat plus internal chat on each deal; Keap has neitherIncludedNot available
Goals, quotas, and leaderboardsKeap positions itself as marketing automation rather than a sales-team CRMIncludedNot available
E-commerce checkout and order formsKeap ships checkout, order forms, cart, and promo codes; Laureo does notNot availableIncluded
Native SMS and toll-free phone lineKeap ships native SMS broadcasts and a toll-free line; on Laureo, phone and SMS are a paid add-onAdd-onAvailable as an add-onIncluded
Native mobile app (iOS and Android)Keap has native iOS and Android apps; Laureo is an installable web app that works offlineNot availableIncluded
Why teams switch

Why teams move from Keap to Laureo

  • One platform, one subscriptionPipeline, campaigns, a full support desk, billing, booking, and AI all live in one workspace. Keap covers the marketing side and leaves the support stack and a sales-team CRM out.
  • Agents that act on your records, not a writing copilotA library of agent templates plus a co-pilot that drafts, updates records, and queues actions for your approval. Keap AI only writes copy when you prompt it.
  • A real support desk built inA three-pane Service inbox with per-priority SLA targets and macros, a branded Help Center, CSAT-on-resolve plus NPS and CES feedback, and on Ultra an answer-bot grounded only in your verified articles with agent-assist that drafts replies for approval. Keap ships none of them.
  • A modern, fast interfaceAnyone who has used Gmail can pick Laureo up the same afternoon. Reviewers most often call Keap dated and slow.
  • Priced per workspace, not per contactLaureo is priced per workspace, so emailing a larger database does not change the model. Keap prices by contact tier.
  • Built for a sales teamGoals, quotas, leaderboards, territories, and weighted forecasting ship on the plan. Keap is marketing automation and leaves those out.
AI agents

Keap's AI, and Laureo's six agents

Keap's AI

Keap AI writes email copy, drafts sequences, and suggests pre-built workflow bundles when you prompt it, versus Laureo's library of agent templates plus a co-pilot that act on your real records through an approval queue.

Laureo runs six named agents instead. They work in the background, come with every plan, and share one monthly usage budget with no per-conversation fees.

  • Sales Pipeline Agent flags stalled deals and queues the next follow-up.
  • Outreach Agent surfaces leads that have gone quiet.
  • Data Steward cleans duplicates and fills missing fields.
  • AR & Quote Chaser chases overdue invoices and expiring quotes.
  • Customer Success Agent watches accounts for churn risk.
  • Inbox Reviewer drafts two reply options for each inbound email.
Approvals
3 pending
SP
Sales PipelineNeeds review
Send follow-up to Priya Nair about the Q3 pilot scope
Drafted reply confirms station coverage and proposes a Tuesday check-in.
ApproveEdit
IR
Inbox ReviewerNeeds review
File 3 vendor invoices to Billing
Queued
Nothing leaves your workspace until you approve it.
SPSales PipelineNeeds review
Send follow-up to Priya Nair about the Q3 pilot scope
Drafted reply confirms station coverage and proposes a Tuesday check-in.
ApproveEdit
Nothing leaves your workspace until you approve it.
SPSales PipelineNeeds review
Send follow-up to Priya Nair about the Q3 pilot scope
Drafted reply confirms station coverage and proposes a Tuesday check-in.
ApproveEdit
Nothing leaves your workspace until you approve it.
Security

Every record is isolated to your workspace, there is a full history of who changed what, files are scanned for viruses before they are stored, and the AI never trains on or keeps your data.

See how we keep your data safe

Related Resources

  • ComparisonBrowse every CRM comparison·See how Laureo stacks up against the other CRMs you are weighing.
  • ComparisonPart of the CRM Buyers Guide·How to choose a CRM in 2026: what to look for, pricing models, and the field.
  • Pricing·Every plan, what is included, and the monthly AI budget.
  • BlogHow Much Does a CRM Cost? 2026 Pricing Guide·Most small teams should budget $30-80 per user per month for CRM in 2026. Here is how the four pricing models, hidden add-ons, and AI billing shapes change that number.

Laureo vs Keap FAQs

Common questions about choosing between Laureo and Keap

Yes. Laureo imports contacts, companies, deals, and activities from a Keap CSV with smart field mapping, and most migrations finish in under an hour. The one manual part is rebuilding Campaign Builder journeys as Laureo workflows.
The models work differently. Keap prices by contact tier (currently from $299/mo for two users and about 1,500 contacts, plus $39 per extra seat) and adds a one-time onboarding fee starting at $500. Laureo prices per workspace with no per-contact charge and no setup fee, so a growing list does not change the model.
No. Keap has no ticket queue, no customer knowledge base, and no surveys, so a customer-facing team buys those separately. Laureo ships all three on every plan, and on Ultra adds an answer-bot grounded only in your verified articles plus agent-assist that drafts replies for approval.
No. Keap ships checkout forms, a cart, and promo codes, a real reason to pick Keap if you sell digital products or courses. Laureo handles quotes, invoices, and pay-by-link payments through your own connected Stripe account, but there is no storefront checkout.
Yes. Keap ships native SMS broadcasts with a toll-free line and native iOS and Android apps. On Laureo, phone and SMS are a paid add-on, and it is an installable web app that works offline. If a native app or built-in SMS is a hard requirement, Keap leads there.
Laureo is an AI-first CRM that cuts manual data entry. Email syncs both ways, calendar events sync on their own, and meeting notes attach to the right record, so there is almost nothing to log. On top of that, six built-in scheduled agents work in the background to flag stale deals, surface leads that have gone quiet, clean up duplicate data, chase overdue invoices, watch for churn risk, and triage your inbox. It all comes with the CRM, email campaigns, automation, and invoicing in one plan from $83.33/mo billed annually.
Pro starts at $83.33/mo billed annually ($99.99 month-to-month) for one user. Business is $166.66/mo billed annually for two users, and Ultra is $249.99/mo billed annually for advanced needs. Business and higher include the full toolset apart from the Ultra-only AI support agents; Pro covers the everyday CRM workflow, with seven of the more advanced tools (support, knowledge base, surveys, team chat, goals, deal rooms, and multi-step follow-up sequences) reserved for Business+. Cold Outreach, the dedicated cold-outbound module with its own sending mailboxes and managed ramp, and the two AI support agents (the autonomous resolution agent and the embeddable answer-bot) are exclusive to Ultra. Every plan includes the six built-in scheduled agents and a monthly AI usage budget. No per-contact email billing and no per-conversation AI fees.
Yes. Every plan comes with a 14-day trial with full access to every feature, including the AI agents, email campaigns, support tickets, and invoicing.
Yes. Laureo imports from a CSV with smart field mapping for contacts, companies, deals, and activities, with presets for 25+ common CRMs. Most migrations finish in under an hour, and there are step-by-step guides for HubSpot, Salesforce, and Pipedrive.
Laureo is built for teams of 1 to 50. Pro fits freelancers and solo operators, while Business and Ultra add seats, shared pipelines, role-based permissions, and team chat as you grow.
Yes. Laureo syncs email both ways with Gmail and Outlook, so messages log to the right contact and deal automatically. Calendar events and meeting notes sync too, with no manual entry.

Stop logging. Start selling.

Move your Keap data over, switch on your AI agents, and watch the busywork disappear.

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14-day trial for $2.99, credited to your first month. Cancel any plan at any time before the end of your billing cycle, no contract fees, no 30-day notice, no penalties.