A better alternative than Insightly
Insightly's entry tier is one product. Reach the all-in-one pitch and you are adding Marketing, Service, and AppConnect as three more bills. Laureo bundles all of it, plus six AI agents (Ticket Triage on Ultra), in one plan.
Laureo vs Insightly, in short
One bill vs four
LaureoCRM, marketing, support, scheduling, quotes, invoicing, payments, and chat in one plan.InsightlyCRM, Marketing, Service, and AppConnect are four separate products, each billed on its own.Six agents vs one Copilot
LaureoSix agents start on their own when the work shows up; five of them ask before they change anything, and Ticket Triage sorts new tickets on Ultra.InsightlyOne Copilot you prompt, and only from Professional up.More AI when you need it
LaureoMonthly AI credits with no per-action fees, and you can add Extra AI Credits when you need more.InsightlyCopilot draws on a fixed monthly query pool shared across the whole account, with no roll-over and no add-on.Where Insightly is ahead
LaureoProject conversion that carries over the company, owner, and budget, in an installable web app.InsightlyA deeper project module and native iOS/Android apps with a business-card scanner.
What you actually pay
One Laureo plan covers the whole stack. Here is how the entry price lines up against Insightly.
Pro, billed annually ($99.99 month-to-month)
One plan covers the CRM plus email marketing, support tickets, scheduling, quotes, invoicing, payments, team chat, and six AI agents (Ticket Triage on Ultra).
The $29 Plus tier has no Copilot and no automation; both start on Professional at $49 per user. Marketing ($99 to $999 per account), Service, and AppConnect are separate products, each on its own bill.
Competitor pricing as of the verified date above. Check their site for current rates.
What is included, side by side
A check means it is on the plan. “Add-on” means it costs extra or lives on a higher tier. A line means it is not available.
| Feature | Laureo | Insightly |
|---|---|---|
| Built-in AI agents that start on their ownLaureo ships six named agents (Ticket Triage on Ultra) that start on their own when the work shows up; Insightly Copilot is one assistant you prompt | Included | Not available |
| AI included, no separate add-onInsightly Copilot is excluded from the entry Plus tier and starts on Professional | Included | Add-onAvailable as an add-on |
| Predictable AI pricing (monthly AI credits, no per-action fees)Insightly Copilot starts on Professional with a fixed monthly question pool, 75 on Professional and 100 on Enterprise, and more cannot be bought | Included | Add-onAvailable as an add-on |
| Contact management | Included | Included |
| Pipeline management | Included | Included |
| Two-way email sync (Gmail and Outlook) | Included | Included |
| Broadcast email campaigns (A/B and segmentation)Insightly Marketing is a separate product, $99 to $999 per account each month | Included | Add-onAvailable as an add-on |
| Outbound email sequencesLaureo runs sequences on its campaign follow-up engine; Insightly has no native sales sequences on any tier | Included | Not available |
| Workflow automationInsightly workflow automation starts on the Professional tier | Included | Add-onAvailable as an add-on |
| Support tickets and knowledge baseLaureo bundles a three-pane service inbox, SLA targets, macros, and a public Help Center; Insightly Service is a separate product | Included | Add-onAvailable as an add-on |
| Support AI (customer support agent and agent-assist)Laureo Ultra adds an AI Customer Support Agent grounded only in your verified Help Center articles that deflects and hands off to a human, plus agent-assist that drafts replies for approval against a signed resolution log; Insightly Service has no support AI | Add-onAvailable as an add-on | Not available |
| Surveys (NPS and CSAT)CSAT only, through Insightly Service; no native NPS | Included | Add-onAvailable as an add-on |
| Public booking pages and schedulerInsightly has no native scheduler; it relies on a Calendly integration | Included | Not available |
| Quotes and CPQInsightly Pricebooks and Quotes is a Professional tier feature | Included | Add-onAvailable as an add-on |
| Invoicing and paymentsInsightly invoices and takes payment through a QuickBooks integration, not its own checkout | Included | Not available |
| Multi-currency billingLaureo quotes and invoices in 48 currencies; Insightly limits multi-currency to Enterprise | Included | Add-onAvailable as an add-on |
| Contact enrichmentIncluded on every Laureo plan | Included | Not available |
| Public API and outbound webhooksBoth expose a REST API; Insightly routes most app-to-app automation through paid AppConnect | Included | Included |
| Built-in team chat and Deal RoomsLaureo has native in-app chat plus internal chat on each deal; Insightly points to a separate Slack subscription | Included | Not available |
| Phone, SMS, and WhatsAppPhone and SMS are a paid add-on on Laureo; Insightly logs calls but bundles no dialer or messaging | Add-onAvailable as an add-on | Not available |
| Opportunity to project conversionBoth turn a won deal into a project; Insightly's project module is deeper and is its signature feature | Included | Included |
| Native mobile app (iOS and Android)Insightly ships native apps with a business-card scanner; Laureo is an installable web app for phone and desktop | Not available | Included |
Why teams move from Insightly to Laureo
- One plan, not four productsCRM, marketing, tickets, scheduling, quotes, invoicing, payments, chat, and six AI agents (Ticket Triage on Ultra) in one subscription. Insightly splits the same ground across CRM, Marketing, Service, and AppConnect, each billed on its own.
- Six agents vs one CopilotSix agents start on their own to route new form leads, follow up on quiet deals and opened quotes, catch duplicate companies, turn contact emails into CRM work, and sort new support tickets. Insightly has one Copilot you chat with, and only from Professional up.
- One AI credits pool for the assistant and agentsEvery plan includes monthly AI credits that the assistant and the agents share, with no per-action fees, and you can add Extra AI Credits when you need more. Insightly meters Copilot by a fixed monthly query pool shared across your whole account.
- Sequences and payments built inFollow-up sequences, scheduling, invoicing, and customer payments all ship in the plan. Insightly has no native sequences or scheduler and routes billing through QuickBooks.
- Support that drafts its own repliesTickets ship in the plan with a three-pane service inbox, per-priority SLA targets, macros, and a public branded Help Center. On Ultra, an agent drafts replies for your approval against a signed resolution log, and the AI Customer Support Agent add-on, grounded only in your verified Help Center articles, deflects routine questions and hands off to a human when it is unsure. Insightly Service is a separate product with no support AI.
- Connects out of the boxNative Google Workspace, Microsoft 365, and Stripe connections plus a public API are included. On Insightly, connecting Zoom, Twilio, or Jira runs through the separately priced AppConnect.
- Bills in any currencyQuotes and invoices work in 48 currencies with per-record overrides on every plan. Insightly limits multi-currency to Enterprise.
Insightly's AI, and Laureo's agent roster
Insightly Copilot is one conversational assistant you prompt, available from the Professional tier up and metered by a monthly question count, versus Laureo's six named agents that start on their own when the work shows up, five of which ask before they change anything while Ticket Triage sorts new tickets on Ultra.
Laureo runs named agents instead. They work in the background and share one pool of monthly AI credits with no per-conversation fees. The five on the Agents page ask before they change anything and come with every paid plan; Ticket Triage comes with Ultra.
- Lead Router reads each new form lead, drafts a first reply and proposes an owner and a follow-up task.
- Deal Follow-Up flags deals that have gone quiet and drafts the next follow-up.
- Duplicate Guard checks each new company for a duplicate and proposes the merge.
- Quote Follow-Up drafts a follow-up when a client opens a quote without accepting it.
- Inbox Clerk turns email from your contacts into CRM work, such as a task, a ticket or a deal link.
- Ticket Triage sorts each new customer ticket and finds the matching help article, on the Ultra plan.
Every record is isolated to your workspace, there is a full history of who changed what, files are scanned for viruses before they are stored, the AI never trains on or keeps your data, and the platform is independently security tested and verified.
Related Resources
- ComparisonBrowse every CRM comparisonSee how Laureo stacks up against the other CRMs you are weighing.
- ComparisonPart of the CRM Buyers GuideHow to choose a CRM in 2026: what to look for, pricing models, and the field.
- PricingEvery plan, what is included, and the monthly AI credits.
- BlogHow Much Does a CRM Cost? 2026 Pricing GuideMost small teams should budget $30-80 per user per month for CRM in 2026. Here is how the four pricing models, hidden add-ons, and AI billing shapes change that number.
Laureo vs Insightly FAQs
Common questions about choosing between Laureo and Insightly
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