CRM Glossary
What is Sales Pipeline?
The set of stages and deals that represent your sales process from prospecting to closing. Managing the sales pipeline involves moving deals forward, removing stale opportunities, and maintaining accurate forecasts.
Related terms
- Sales Cycle
- The average time it takes to move a deal from first contact to closed-won. Shorter sales cycles improve cash flow and indicate an efficient sales process.
- Segmentation
- The practice of dividing your contacts or accounts into groups based on shared characteristics such as industry, deal size, engagement level, or geography. Segments enable...
- SLA
- Service Level Agreement. A commitment between a service provider and a customer that defines expected response times, resolution times, and availability. In CRM, SLAs are often...
- SQL
- Sales Qualified Lead. A lead that has been vetted by the sales team and meets the criteria for active pursuit. SQLs have a confirmed need, budget, and timeline and are ready...
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